Best Places to Buy Rental Property in Wisconsin (2026)
15 Wisconsin cities ranked by entry price, $179,900 to $562,037, each with 100+ tracked closings inside the city limits.

There is no honest way to rank Wisconsin cities by rental return without rent data, and this page does not have it. What it does have is transaction evidence: the median price homes actually closed at inside each city's limits, and how many closings happened. That answers the two questions that come before any cash flow analysis, what it costs to get in and whether you can get back out.
What this page measures, and what it does not
Every city below cleared at least 100 closings in its reporting window, which filters out markets too thin to read. They are ranked cheapest first by median closed price, from $179,900 to $562,037. You will not find rent estimates, rent-to-price ratios, cap rates, cash-on-cash projections or gross yield rankings here. Resideline does not have verified rent data for these cities, so publishing those numbers would be invention rather than analysis. Entry price and transaction volume are what the data supports. Every figure describes closings inside the city limits, not the wider postal area that shares the city's name. The two can differ a lot: a postal area usually reaches into surrounding townships, which pulls the median toward whatever those townships are worth. Wisconsin's statewide median closed price is $336,000 across 39,307 tracked closings.
The rankings
| City | Median closed price | Closings tracked | Window |
|---|---|---|---|
| Wisconsin Rapids | $179,900 | 165 | 6 months |
| Racine | $215,000 | 490 | 6 months |
| Milwaukee | $220,000 | 3,774 | 6 months |
| Fond Du Lac | $235,000 | 325 | 6 months |
| Marshfield | $240,000 | 194 | 6 months |
| Green Bay | $279,900 | 597 | 6 months |
| Kenosha | $290,000 | 493 | 6 months |
| Neenah | $293,700 | 182 | 6 months |
| Eau Claire | $299,900 | 571 | 6 months |
| Appleton | $299,950 | 640 | 6 months |
| West Bend | $325,000 | 269 | 6 months |
| Hudson | $420,000 | 271 | 12 months |
| Madison | $430,000 | 1,569 | 6 months |
| Brookfield | $527,500 | 283 | 6 months |
| Oconomowoc | $562,037 | 223 | 6 months |
1. Wisconsin Rapids, $179,900, 165 closings
At $179,900 the entry price is about 54 percent of the Wisconsin median. Resideline tracked 165 closings there over the last last six months, roughly 28 a month. About 96 percent of those closings are houses, so the figure describes that segment rather than every property type. Full detail is on the Wisconsin Rapids market page.
2. Racine, $215,000, 490 closings
At $215,000 the entry price is about 64 percent of the Wisconsin median. Resideline tracked 490 closings there over the last last six months, roughly 82 a month. About 84 percent of those closings are houses, so the figure describes that segment rather than every property type. Full detail is on the Racine market page.
3. Milwaukee, $220,000, 3,774 closings
At $220,000 the entry price is about 65 percent of the Wisconsin median. Resideline tracked 3,774 closings there over the last last six months, roughly 629 a month. Full detail is on the Milwaukee market page.
4. Fond Du Lac, $235,000, 325 closings
At $235,000 the entry price is about 70 percent of the Wisconsin median. Resideline tracked 325 closings there over the last last six months, roughly 54 a month. About 82 percent of those closings are houses, so the figure describes that segment rather than every property type. Full detail is on the Fond Du Lac market page.
5. Marshfield, $240,000, 194 closings
At $240,000 the entry price is about 71 percent of the Wisconsin median. Resideline tracked 194 closings there over the last last six months, roughly 32 a month. About 93 percent of those closings are houses, so the figure describes that segment rather than every property type. Full detail is on the Marshfield market page.
6. Green Bay, $279,900, 597 closings
At $279,900 the entry price is about 83 percent of the Wisconsin median. Resideline tracked 597 closings there over the last last six months, roughly 100 a month. About 87 percent of those closings are houses, so the figure describes that segment rather than every property type. Full detail is on the Green Bay market page.
7. Kenosha, $290,000, 493 closings
At $290,000 the entry price is about 86 percent of the Wisconsin median. Resideline tracked 493 closings there over the last last six months, roughly 82 a month. Full detail is on the Kenosha market page.
8. Neenah, $293,700, 182 closings
At $293,700 the entry price is about 87 percent of the Wisconsin median. Resideline tracked 182 closings there over the last last six months, roughly 30 a month. About 84 percent of those closings are houses, so the figure describes that segment rather than every property type. Full detail is on the Neenah market page.
9. Eau Claire, $299,900, 571 closings
At $299,900 the entry price is about 89 percent of the Wisconsin median. Resideline tracked 571 closings there over the last last six months, roughly 95 a month. About 82 percent of those closings are houses, so the figure describes that segment rather than every property type. Full detail is on the Eau Claire market page.
10. Appleton, $299,950, 640 closings
At $299,950 the entry price is about 89 percent of the Wisconsin median. Resideline tracked 640 closings there over the last last six months, roughly 107 a month. About 84 percent of those closings are houses, so the figure describes that segment rather than every property type. Full detail is on the Appleton market page.
11. West Bend, $325,000, 269 closings
At $325,000 the entry price is about 97 percent of the Wisconsin median. Resideline tracked 269 closings there over the last last six months, roughly 45 a month. Full detail is on the West Bend market page.
12. Hudson, $420,000, 271 closings
At $420,000 the entry price is about 125 percent of the Wisconsin median. Resideline tracked 271 closings there over the last last 12 months, roughly 23 a month. Full detail is on the Hudson market page.
13. Madison, $430,000, 1,569 closings
At $430,000 the entry price is about 128 percent of the Wisconsin median. Resideline tracked 1,569 closings there over the last last six months, roughly 262 a month. Full detail is on the Madison market page.
14. Brookfield, $527,500, 283 closings
At $527,500 the entry price is about 157 percent of the Wisconsin median. Resideline tracked 283 closings there over the last last six months, roughly 47 a month. Full detail is on the Brookfield market page.
15. Oconomowoc, $562,037, 223 closings
At $562,037 the entry price is about 167 percent of the Wisconsin median. Resideline tracked 223 closings there over the last last six months, roughly 37 a month. Full detail is on the Oconomowoc market page.
How to use this list
Treat it as a shortlist, not an answer. A citywide median cannot price a specific address: property type, size, condition and location move a number far more than the city line does. Run any address on this list through Resideline for the comparable set behind its value.
Figures last updated August 23, 2026 from closings Resideline tracked.
Frequently Asked Questions
What is the cheapest Wisconsin city to buy an investment property?
Of the 15 cities on this list, Wisconsin Rapids has the lowest median closed price at $179,900, measured across 165 closings tracked inside the city limits.
Which affordable Wisconsin market has the most transaction volume?
Milwaukee, with 3,774 tracked closings and a median closed price of $220,000. More closings means a deeper comparable set to price against.
Do these rankings include rent or cash flow figures?
No. Resideline does not have verified rent data for these cities, so this page ranks on entry price and transaction volume only. Publishing yields or cash-on-cash figures without rent data would be invention rather than analysis.
Do these figures cover the city or the wider postal area?
The city. Every median and count here describes closings inside the municipal boundary, which is usually a smaller and different footprint from the postal area that shares the name.
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